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Course details

When it comes to selling events, it isn’t as simple as greeting your client and getting them to sign a contract. In fact, there are many steps you need to consider before your client is even ready to seal the deal. From the right location in your venue to upselling and more, understanding your client’s wants and needs is all part of the selling process.

In this course, Bree Wailes, Founder of We Surge, will provide practical tips and tools to help you increase your business revenue. You’ll learn about the sales mindset, tracking conversions, hosting site inspections, and more.

WHAT YOU WILL LEARN

  • The importance of selling more events
  • How to establish a sales mindset
  • How to present yourself
  • The 3 step process to sell more vents
  • How to calculate your conversion percentage
  • How to track your inquiry, tentative and conversion process to funnel blind spots
  • How to identify touchpoints from inquiry to conversion
  • Why client profiles will help you sell more
  • How to build client profiles
  • How to design email templates to pitch for the next step
  • How to design effective sales questions and scripts
  • How to host site inspections
  • Why positive relationships influence your sales outcomes
  • How product knowledge can increase sales
  • The difference between reactive and proactive sales
  • How to lockdown repeat clients

This course is aimed at event sales coordinators and managers as well as those interested in strengthening their event sales techniques.

Meet your instructor

Bree Wailes

Bree Wailes is a founder of We Surge, a business specializing in Event, Wedding & Hospitality Sales.

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All Typsy courses are endorsed by the Institute of Hospitality

Typsy courses have been endorsed by the Institute of Hospitality which demonstrates the courses:

  • Adhere to good practice standards in training and training delivery
  • Are relevant to the needs of the industry
  • Meet a wide range of essential criteria relating to quality standards and quality learning outcomes

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What our members are saying

"I especially love how crisp and easy to follow these courses are."

"Been loving Typsy so far! It was honestly like love at first sight, with the plethora of informative courses at my fingertips in such high quality and certified instructors. I especially love how crisp and easy to follow these courses are, whether you're a novice or an expert... Highly recommend Typsy to everyone who's a part of the hospitality industry."

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"It assisted in sharpening and updating my current skills."

"I have been using the Typsy online training platform since April 2020 and have found it to be very informative, simple, and it provides hands-on, practical skills that I have been able to immediately implement at my accommodation facility. It also assisted in sharpening and updating my current skills to enhance my guests' experiences in the future."

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FAQ

Each course consists of a number of 3-5 minute lessons and a quiz. When you successfully pass the quiz you will earn a digital course certificate.

Yes! Every Typsy course includes a digital certificate that you can download or share online. To earn a certificate you must successfully pass the course quiz.

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