Lesson details

The relationships you build with your clients is a key element of your role in events. Not only does it assist in a calmer and more enjoyable sales and planning process, but these relationships you build are essential to gaining repeat business. In this lesson, Bree Wailes will explain why relationships influence your sales, the best actions to build strong relationships, and how to put them into action.

What you’ll learn

  • Why positive relationships influence sales outcomes
  • The personality traits that build positive relationships
  • How to build rapport with clients

This lesson is aimed at event sales coordinators and managers as well as those interested in strengthening their event sales techniques.


Bree Wailes

Bree Wailes is a founder of We Surge, a business specializing in Event, Wedding & Hospitality Sales.

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