Did you know that extended stay hotels were the only US hotel segment to report RevPAR growth in the 2020-2021 financial year? Hoteliers who optimized their reach into the extended stay market experienced much better business resilience than traditional counterparts. But why is this? And how can you make this work for you and your business?
In this online lesson about improving hotel business resilience, Julian Darisse will walk you through key metrics you can use to develop a more resilient business strategy for your hotel.
What you'll learn in the Benefits of extended stays for business resilience lesson
- How extended stays create and support business resilience for hotels
- How to improve business strategy through RevPAR and CPOR in three key areas: base occupancy, length of stay, and forecasting
Who the Optimizing extended stays course is for
The Optimizing extended stays online course is aimed at revenue managers and executive team members seeking to optimize revenue through extended stay bookings.