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Lesson details
Every guest segment has its place within your business mix - but the exact ratios you choose can have different effects on your revenue in different situations. In this lesson, you'll learn how you can influence your business mix to ensure optimal revenue.
What you'll learn in the Optimizing your business mix lesson
- How to design an optimal guest segment mix
- The difference between contracted and non-contracted business
- How to recognize opportunities to grow revenue by adjusting your business mix
Instructor
