If you run a small hospitality venue, it’s unlikely you have a whole marketing team on hand to help plan and run promotions. But there’s no reason you can’t create a marketing committee from the people who already work for you!
Darren Denington has been in the restaurant industry for over 28 years, and he coaches restaurants on how to improve their venue marketing. In this lesson, he explains, step-by-step, how to form a budget-friendly marketing committee made up of your current employees.
Not only will this ensure you have a solid action plan for your marketing going forward, but it will also increase morale when employees see how their ideas are improving business.
Learn hospitality skills for today’s world, including:
- How to put choose the members of your marketing committee
- What to do in your first meeting
- Why (and how) you should establish a street team
Business owners, it’s time to make a plan and take your venue to the next level!
Darren Denington is the founder and president of Service With Style Hospitality Group. He has been in the hospitality industry for over 28 years.