Developing an Instagram content strategy

Sam Mutimer

duration3:43 mins

Lesson Details

Before you start posting on Instagram, you need to have your content strategy down pat to ensure it meets your broader marketing objectives. Every piece of content you share should support your business, so it’s important to plan how Instagram will help you reach your goals.

In this lesson, social media whiz Sam Mutimer shares her pro tips for developing a content strategy that will make your Instagram account stand out.

Learn hospitality skills for today’s world, including:

Owners and managers of hospitality businesses, make the most of social media with help from the experts!


Sam Mutimer

Director of social media

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